When you read this – you may wonder if in fact I am currently using my fabulous Flytographer photos for an online dating profile – I am not 🙂 But that doesn’t mean it isn’t a great idea.

I think it’s funny that I talk about Paris in the article – but these pictures are from New York. Details…

This is from the Life & Style report in the Metro UK for September 4, 2014

How a hot shot can help snap up a date 

Author Elena Murzello talks to Ashley Pearson about boosting her profile with a pro-shot portfolio

Everyone knows you have to look good in an online dating profile. Using a professional snapper and hiring a witty writer to pen your blurb is becoming the norm but no longer content with standing against a white background, singles are hiring photographers to capture them in glam settings in order to attract a lover.

While holiday snaps are nothing new- as Kate Taylor, relationship expert for match.com says “People in summery, exotic photographs are seen as more attractive, sociable and healthier than the same people in wintery shots” – the chances of you capturing the perfect holiday selfie are slim. But hire a pro and you get all the extra pizzazz (and airbrushing) of a professional and capture the adventurous globetrotter vibe as well.

Think stylish shots of sporty looking accountants skiing down mountains, glam PR girls climbing out yellow cabs in teetering heels, curvy divorcees lying on immaculate white sandy beaches and good looking hipsters hiking Kilimanjaro.

No wonder companies like Flytographer are in demand. It’s a service providing professional – quality holiday photos worldwide thanks to a network os skilled snappers, many of who shoot for likes of Vogue and Vanity Fair.

Elena Murzello, dating expert and author of The Love List: A Guide to Getting who you want, is a client. “Having a profile photo that stands out is vital,” she says. “First impressions are key and it’s the difference between a swipe or a second look.”

“Travelling solo to Paris, I booked Flytographer to capture me on the Pont des Arts bridge and at the Louvre. There’s only so much detail and personality a random selfie can portray. I loved the results – my online interest increased exponentially.”

Flytographer founder Nicole Smith is surprised by this new market but couldn’t be happier. “I set up the company so that people on holiday would go home with great photographic memories,” she says. “If clients are using them as a way to find true love after they get home, it’s a bonus.”

ELENA:)